Kramer Levin has advised Animaj in its fundraisings (combining equity and debt) for a cumulative amount of around 100 million euros. These fundraisings were carried out with XAnge, Daphni, Kima Ventures, Motier Ventures and business angels for the Seed Series, with Left Lane, Resonance, XAnge, Daphni and Motier Ventures for the A Series, and Bootstrap, Atempo and Violat Credit for the debt.
Animaj, founded in May 2022, presents itself as a modern response to the ever-changing needs of the children’s media market. The startup specializes in audiovisual content for children; it buys franchises on YouTube and uses AI to improve them and distribute them on other channels. The company’s objective is to shake up the audiovisual sector by purchasing intellectual properties on YouTube and then developing and distributing them on several channels (social networks, Subscription Video on Demand, music streaming platforms, etc.).