• Jennifer Manton leads Kramer Levin’s marketing and business development initiatives. She works closely with the firm’s executive leadership, management team, and practice groups to develop and implement strategy to advance the firm’s business objectives, including efforts to expand and improve relationships with existing clients and to engage new clients. Jennifer also directs all aspects of the firm’s branding, marketing and communications strategy, including media relations, advertising, digital marketing and social media, as well as internal communications.

    Jennifer has nearly 30 years of legal marketing experience which includes, developing and executing numerous marketing, business development and client service initiatives at Am Law 100 and 200 firms. Jennifer began her career — and developed her passion for professional services marketing and business development — working with accounting firms in her hometown of Pittsburgh.

    In 2017, the Legal Marketing Association (LMA) inducted Jennifer into the Hall of Fame, which recognizes individuals who have made extraordinary contributions to the LMA and the legal marketing industry and who exemplify the highest levels of experience and leadership in legal marketing. Most recently, Jennifer received the Susan J. Benjamin Distinguished Member Award from the Northeast Region of the LMA in 2023.

    Jennifer received a B.S., Journalism, specializing in public relations, from West Virginia University (WVU) in 1991. She currently serves on WVU’s College of Creative Arts and Media visiting committee.

    Jennifer is a 2011 inductee into the College of Law Practice Management and has been an active, volunteer leader and member of the LMA since 1997. Jennifer also serves on the Board of Directors of a non-profit organization, DMF Youth Inc., which empowers youth in underserved neighborhoods in New York City through dance, fitness and life skill development.

    Credentials

    Education

    • B.S., Journalism, Specializing in Public Relations, West Virginia University, 1991

    Professional Affiliations

    • Board Member, DMF Youth Inc. (2023 – present)
    • Member, Legal Marketing Association Hall of Fame (2017 Inductee)
    • Member, West Virginia University College of Media Visiting Committee (2012 – 2016; 2022 – 2025)
    • Fellow, The College of Law Practice Management (2011 Inductee)
    • President, Legal Marketing Association (2009)
    • Co-chair, Legal Marketing Association 2007 Annual Conference and Exposition
    • President, Legal Marketing Association – New York Chapter (2003)
    • Founder and President, Legal Marketing Association – Pittsburgh Chapter (1997 – 1999)